Seller of the month
Pleasure, thanks for having me!
I started selling online in August 2016. The motivation to start came from my ideation of freedom combined with selling „tangible“ consumer products. Online trading enables you to work completely independent of time and place (as long as you have established the right structures). For myself, it became clear early on that these two points had to be met in order to implement my idea of quality of life. Between other existing online models, I fall in love with trading private labels, since you create your own individual products and sell them. Maybe it was more tangible for me than digital products, but maybe it was just an ego thing. To me it's pretty awesome to hold your own product with your own logo in your hand.
My biggest challenge was definitely to find time & focus for the business. My parents gave me 1.000€ for a party holiday, another 1.000€ I had saved through part-time jobs. When I then revealed to them that I didn't want to party, but wanted to transfer all the money to a Chinese from the Internet and had absolutely no intention of studying, the reaction was very inhibited. However, a good relationship with my parents was always very important to me, which is why we made a deal: I started studying and only had to pass the exams. I spent 14 hours a day in my home office to get my business running and didn’t appear in the university at all. About two weeks before the exams I stopped my work and was learning 14 hours a day to just pass. Fortunately I only had to go through this for two semesters.
That’s actually a funny story: At some point the numbers clearly indicated "dropping out of university". That was also agreed with my parents. A little later my mother was celebrating her birthday and one of her "worried" girlfriends at the party doubted my father how he could allow me to drop out of university. When he replied "That I make more money than him", it was clear to me that I had successfully mastered the first step.
There was a pretty severe setback right at the beginning: My first and only product was blocked because a competitor claimed I was selling counterfeits. Nevertheless, from one moment to the next, my turnover dropped to zero. I was inexperienced and didn't know how to professionally refute such accusations at the beginning, which is why my product was blocked for about 10 days. During this time I tried to find everything on the Internet that could be relevant in my situation - with success: The correctly prepared evidence let Amazon finally unlock me again.
What has brought me the most in my business is to always put the customer first. Only if my products are of really good quality whichs is also reflected in my marketing strategy it can be successful in the long run. Especially on Amazon the ratings will break your neck otherwise. Only with a top supplier can I guarantee that every single product comes with excellent quality.